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Future student online experiences

Future student online experiences

Sharing the work of the Prospective Student Web Content Team

Category: Project activities

Including upcoming sprints, reflection on progress etc

We’re running an online event on Tuesday 30 April to showcase the insights we gathered from running the undergraduate beta – a preview of what undergraduate degree profiles will look like when the new system goes live.

School editors of undergraduate degree profiles will be encountering our new content model soon, as we prepare for entry 2026 content development. We have new training and guidance, and a longer lead in to give everyone enough time to prepare.

On 25 March 2024, we hosted an update event on the progress our team has made in designing the new postgraduate research page template for the new degree finder. This post gives a summary of the event, with access to the event slides and recording.

As part of the future degree finder project, we recently ran a series of collaboration workshops with colleagues from across the University. These workshops helped us identify any potential issues and refine our prototype for the future postgraduate taught programme page.

We’re running an online event on Monday 25 March to share our latest work on developing the new postgraduate research programme page. Come along to see our work-in-progress prototype and give feedback on our work.

I joined the Prospective Student Web Content Team in September 2023, and immediately headed out on campus with everyone to conduct usability testing with new students. It was a great way to immerse myself in the Team’s user-centred approach and learn about a technique that should be part of every content designer’s skill set.

In 2023 we collaborated on a project with the Widening Participation team to rework their web content aimed at prospective undergraduate students. Our approach made sure we had a shared focus, we collaborated effectively with subject matter experts, and we appraised our work as we progressed.

In summer 2022, we used a 5-second test to understand what caught a person’s attention and what they could remember after looking at a piece of content for a short time. In this post, I reflect on the lessons my team and I learned conducting this research as part of the fees payment project.

We’ve been using an analytics and feedback tool, Hotjar, on our beta pages of the new undergraduate degree profiles. The insight mirrors what we saw in earlier usability testing, so we’re implementing design changes to address issues.

Over the summer we undertook user research with prospective research students to better understand their experiences and help inform the design of our future web presence. We presented findings last week to the student recruitment and marketing community, and the slides and video are now available to staff.

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