The team has just completed our audit of a selection of school sites. We’ve uncovered some interesting themes and trends that will help inform the build of a new system to replace the degree finder and better meet the needs of student recruitment colleagues in schools.

While working with colleagues in schools on the latest degree finder update, I noticed the content sent through to us reflected common mistakes in writing for the web. Here are my tips for creating digital content that is informative, accessible, and that provides the best possible experience for prospective students.