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Future student online experiences

Future student online experiences

Sharing the work of the Prospective Student Web Team

This blog is part of a series on a mini-project the Content Operations team completed in August and September 2024. In this instalment, we talk about channel mapping and drafting for our postgraduate loans content, taking our research and shaping it into workable content we could share and test.

This blog is part of a series on a mini-project the Content Operations team completed in August and September 2024.  In this instalment, we will talk about the project background, research, and user needs. The background to this project  We were approached by Ewan Fairweather, Student Recruitment Manager in SRA who wanted to consider how […]

We’re fortunate to have Tracy Playle visiting the University for a content strategy talk in November. This is a great opportunity for digital content professionals to learn from a leader in our sector. Book a place to join us in person or online.

I recently ran an open invite session review for our latest round of usability testing. Normally I run these sessions within our team, but we wanted to involve colleagues across the University in our work to improve the editorial experience. It was also an opportunity for school editors to see the new degree programme editorial […]

After a 5 year hiatus, DrupalCamp Scotland returns this week. It’s a great way for Drupal developers to come together and learn from each other. I’m proud to have played a part in its return, with the University hosting the event.

We recently started work on a project to explore the presentation of the Invoiced at Course Level route to study for a postgraduate award. This user research and business analysis piece will help us understand how to best present this route to study in future.

We audited postgraduate study website content this summer and worked with colleagues responsible for it to follow our audit findings around consolidating and improving our web estate.

I had the honour of presenting a keynote at this year’s ContentEd Conference, held in Liverpool. This blog contains a transcript of pretty much what I said, plus links to many of the resources I mentioned.

As we are about to embark on our final round of software development, leading into a launch of the new service from March 2025, I thought this was a good point to look back on what we’ve achieved so far and what’s coming next.

In the behavioural economics book Nudge there’s a beautifully simple example illustrating the importance of feedback. It’s a great way to explain why it’s so important for content designers to actively engage in hypothesising, prototyping and testing with users. 

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