Future student online experiences

Future student online experiences

Sharing the work of the Prospective Student Web Content Team

The new Prospective Student Web Content Team is adopting an Agile approach to delivery, using the Scrum framework. Although this represents a new way of working for many in our team, it’s already a nice fit for our mission. We’re getting on with the job at hand.

The Prospective Student Web Content Team* have now settled into their new rooftop home in the rafters of St Leonard’s Land. It’s our very own Titan’s Tower – and while the office is still coming together a little, our work is already underway. Crucially, we will also be working in a different way.

Join us in January to watch prospective postgraduate students navigating the University website to find key information, and then prioritise the biggest issues we need to fix first.

As the UX Specialist within the team, I led the guerrilla usability testing at the University’s Postgraduate Open Days on 13 and 15 November. This approach is really quick, cheap and easy to run, and provided a great opportunity for our team to engage directly with prospective students.

In addition to recently joining the Prospective Student Web Content team, I have joined (for the second time) the IWMW Advisory Group. We are a group of HE representatives from across the country, who work together remotely to organise a conference for digital professionals in the sector.

We recently spent the day talking to prospective postgraduates and observing them interacting with colleagues during a visit day. It was an eye-opening experience for the team for a number of reasons, and importantly we began putting some important principles into practice.

With the current degree finder platform approaching end-of-life from a techncial perspective, we’ve been discussing what kind of shape the next generation of degree programme digital content delivery should take. This post is derived from a discussion paper generated in collaboration with colleagues in Information Services and Communications and Marketing.

We’re running a series of events in December to introduce ourselves to the University’s web marketing and recruitment and admissions communities. Join us to find out about our early priorities and our vision for the future of student recruitment web publishing. UPDATE: The session previously advertised for 3 December has moved to 12 December.

Principles are important. They’re what unite us. A commonly agreed set of principles is a powerful way to ensure that, while we may be working independently at times, we are likely to make decisions that keep us moving in the same direction. In this post, I’ll look at the principles that are setting out how […]

I want us as a community to think differently about website management. Instead of thinking of the website as an entity in itself to be managed, we need to think of it as collections of features that influence users to behave in particular ways. In this post I’ll explain my thinking, which is driving the […]

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