Much of your web content should be made up of lists, carefully constructed to be as readable as possible.

University style is an important part of our branding. Our two minute video from the Effective Digital Content course explains what’s important and what you need to know.

Frequently Asked Questions (FAQ) pages in web content are fine when they’re really frequent, and they just represent an alternative route to key information.

I’ve recently been experimenting with custom reports in Google Analytics in order to identify “Page not found” errors that occur in the University of Edinburgh website.

In our latest user focused lunchtime meetup we watched a video of Jared Spool’s ‘Beyond the UX Tipping Point’. In this post I’ll share a link to the video and provide a short summary of the session.

The next lunchtime meetup is on Thursday 28 March. Our focus in this session is Lean. Colleagues from Student Systems join us to share what they took away from a recent Lean in Higher Education conference, and Neil Allison will talk about the Lean UX methodology.

We’ve launched a new version of the Effective Digital Content, using stand-alone in-house videos, up-to-date with the latest legislation and research.

As part of our collaboration with IS Helpline, we worked to improve the web content on getting your first student card – and saw the support calls on this topic nearly halved.

Last week, Duncan MacGruer and I ran a workshop at the IWMW conference in York, demoing the continuous improvement process we’ve been using in our Helpline collaboration project. In this post, I highlight what we did in the workshop and the insights we got from attendees.

Last week I attended ContentEd – a two-day conference dedicated to content strategy in higher education. In this post, I recap the highlights and lessons learned from this inspiring and educating conference.