We’re hosting a half-day unconference on Thursday 26 June. This will be a great opportunity for colleagues with an interest in digital aspects of student recruitment to come together for discussion, learning and networking.

At the end of 2024, one of our third-party listing sites, FindAMasters, approached us about taking part in a pilot looking into seeing if an AI-assisted process could complete its ‘brief’ (creating third-party programme listings) using information from our postgraduate degree finder. We thought this was a useful opportunity to put some AI to a […]

Our team has been experimenting with AI over the past few months. As part of this, we recently held a head-to-head test between an old technology (Excel) and a new one (ELM, our in-house large language model) for a time-consuming activity we do annually for UCAS summaries. Spoiler: Excel won, demonstrating its usefulness for fixed […]

As part of our work redeveloping the undergraduate study site, we recently performed a series of content crits (critiques). Content crits are a method of peer reviewing content in a group setting. In this post, I’ll talk about why we held these crits and my tips for holding your own content crits.

Love or hate it, following the retirement of Universal Analytics in July 2024, Google Analytics 4 is now the main space for (relatively) accessible analytics information for many websites, including the University of Edinburgh. I’ve not had much time to dig into our analytics property in my current role, so for something of a refresher, […]

Our new service to the University student recruitment community launches soon in early March. But the step change is not coming from the technology. It’s from how the team functions, and there’s a lot here that they’re rightly proud of.

In 2022 I started volunteering on the event teams of conferences. In March 2024 it was again time to head to the Dynamic Earth for UX Scotland. In this post, I share how my first speaking experience went and my favourite sessions.

I’ve just spent a couple of days observing University College London (UCL)’s quarterly IT and digital planning process – Termly Increments or TIs. The experience was inspiring, with colleagues across a wide range of service areas contributing to an approach to setting their priorities that is inclusive, collaborative and transparent.

I conduct a lot of usability testing remotely and I need to test on both desktop and mobile devices. It’s tricky to create a realistic environment for testing remotely on mobile devices. I’ve found a method called ‘laptop hugging’ that works really well.

For the first time since 2019, DrupalCamp Scotland returned, hosted here at the University of Edinburgh in October. I am proud to have been part of the organising committee for a very successful and well-attended event. In this post, I share my reflections on what it took to bring it back after the pandemic and […]