As part of the rollout of our new degree finders, we’ve been delivering tailored training to our undergraduate and postgraduate editors. We’ve learnt a lot about training and our editorial users along the way, and have compiled some of our own tips for running training sessions.

On 11 and 12 June 2025 I was again an event team volunteer at UX Scotland, an in-person conference held at the University’s John McIntyre Conference Centre. In this post, I share my key takeaways from the event.

Our team went on campus during the recent Undergraduate Open Day to do some pop-up research and check some design concepts with prospective students and their parents.

I attended GovCamp Scotland last week, an unconference that brought together people in the public sector interested in building better services for people. It was a really positive experience with lots of discussion of challenges we face regardless of the organisations we work for. I left with new perspectives, new connections and a new reading […]

We’re hosting a half-day unconference on Thursday 26 June. This will be a great opportunity for colleagues with an interest in digital aspects of student recruitment to come together for discussion, learning and networking.

At the end of 2024, one of our third-party listing sites, FindAMasters, approached us about taking part in a pilot looking into seeing if an AI-assisted process could complete its ‘brief’ (creating third-party programme listings) using information from our postgraduate degree finder. We thought this was a useful opportunity to put some AI to a […]

Our team has been experimenting with AI over the past few months. As part of this, we recently held a head-to-head test between an old technology (Excel) and a new one (ELM, our in-house large language model) for a time-consuming activity we do annually for UCAS summaries. Spoiler: Excel won, demonstrating its usefulness for fixed […]

As part of our work redeveloping the undergraduate study site, we recently performed a series of content crits (critiques). Content crits are a method of peer reviewing content in a group setting. In this post, I’ll talk about why we held these crits and my tips for holding your own content crits.

Love or hate it, following the retirement of Universal Analytics in July 2024, Google Analytics 4 is now the main space for (relatively) accessible analytics information for many websites, including the University of Edinburgh. I’ve not had much time to dig into our analytics property in my current role, so for something of a refresher, […]

Our new service to the University student recruitment community launches soon in early March. But the step change is not coming from the technology. It’s from how the team functions, and there’s a lot here that they’re rightly proud of.