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Future student online experiences

Future student online experiences

Sharing the work of the Prospective Student Web Content Team

Author: Neil Allison

Neil is the Head of the Prospective Student Web Content Team.

An anecdote about United States (US) military intelligence in the book I’m currently reading – Good Strategy, Bad Strategy – prompted me to draw a parallel with user research and how we make decisions in service and software development.

It’s just over six months since our collaboration with the Fees Service delivered an overhaul to how they present their services online. Yesterday we had our second quarterly check-in with them and learned how trends in enquiries have significantly improved.

At this month’s meet up of web publishing professionals from across the University, Gayle and Aaron will present a case study of our work to support this year’s undergraduate admissions clearing process.

We are currently looking for a content designer to join our team. If you’re up to tackling big challenges in a multidisciplinary team focused on user needs, this could be the opportunity for you. Applications close Monday 7 September 2020.

Gerry McGovern writes weekly on matters of digital content management. His recent post post pretty much defined the digital content challenge the University continues to face, and one that we’ve set up the Prospective Student Web Content team to address.

We’ll be joining web publishing and marketing colleagues from across the University on Wednesday 27 May from 3pm to talk about our recent work with the Fees Service, and also to share upcoming priorities.

A new website centred on students’ needs around fees and cost of study went live today. The project was led by the Prospective Student Web Content Team, in close collaboration with the Fees Service in Scholarships and Student Funding.

It was a pleasure to be able to support the Service Design in Government conference once again; connecting the organisers with University of Edinburgh students keen to network and learn more about the discipline. It’s been a positive experience all round.

We’re looking for a user-centred content designer to join our team. The deadline for applications is 5pm on Monday 23 March.

February has seen us turn our attention to working out how best to present fees information to prospective postgraduates. We also saw the Undergraduate Degree Finder 2021 go live on schedule.

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