Future student online experiences

Future student online experiences

Sharing the work of the Prospective Student Web Content Team

Author: Neil Allison

Neil is the Head of the Prospective Student Web Content Team.

I want us as a community to think differently about website management. Instead of thinking of the website as an entity in itself to be managed, we need to think of it as collections of features that influence users to behave in particular ways. In this post I’ll explain my thinking, which is driving the […]

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