Back in April, I carried out some discovery work into the postgraduate applying process. We wanted to find out what it’s like to use the EUCLID application form and whether the guidance content we provide on the study site reflects and supports this experience.

During recent usability testing with students, we discovered that some participants had used AI when applying for university. To learn more, I researched how site users are engaging with GenAI tools, and how these tools are currently presenting our web content. The results left me with some questions about how our team should be futureproofing for […]