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Future student online experiences

Future student online experiences

Sharing the work of the Prospective Student Web Team

Author: Pete Watson

Pete Watson is a User Experience Specialist within the Prospective Student Web Content Team

We recently completed exploratory user research into the prospective undergraduate experience of applying to the University of Edinburgh. In this post, I share insights of an emerging theme – why prospective students want more information about what they can study.

It was great to be able to attend the 2022 SDinGov conference recently. I’ve picked out a few of my highlights from the sessions I attended over the three days and reflected on how they help me understand the work I do.

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