Any views expressed within media held on this service are those of the contributors, should not be taken as approved or endorsed by the University, and do not necessarily reflect the views of the University in respect of any particular issue.

Web Publishers’ Community – May update

At this month’s Web Publishers’ Community session talks covered user experience; GDPR compliance in EdWeb; how to check if a Google Analytics implementation is working; and how the EdWeb cookie consent banner works.

Web Publishers’ Community May 2018 slides – EASE login required

“The new user experience service” and “Selfies, Snapchat and Student ID – a user research case study” – Neil Allison

Neil Allison opened the session by updating the group on the progress and activities of the User Experience Service since inception in 2016. Neil has already blogged the detail of this presentation (also given in greater detail to the Digital Transformation Board).

UX Service – our first year

If you are interested in engaging with the service, their website details the service’s offering to the University:

  • Informal advice and consultation
  • Consultancy and advisory support
  • Recruitment support
  • Team training and guidance
  • One-off or fixed-scope activities
  • Active involvement through a project

User Experience (UX) service website

UX mailing list – EASE login required

What the General Data Protection Regulation (GDPR) means for EdWeb – Bruce Darby

The University central website recently deployed to comply with new data protection legislation. Bruce detailed changes to the form mechanism; an overlay for embeds that set external cookies; and an update to the University’s privacy notice.

University of Edinburgh privacy and cookies policy

Functional changes – EdWeb deployment update May 2018

Bruce detailed the steps EdWeb publishers should take now in order to ensure their part of the site fully complies with the change in the law. Non-EdWeb publishers may also want to take note of the changes we have made, and recommend, to ensure that their sites are in full compliance.

Privacy notice and consent GDPR compliance guidance for websites – EASE login required

Testing whether a Google Analytics implementation is working (for GDPR?) – Duncan MacGruer

I then briefly highlighted how to check whether Google Analytics has been implemented correctly on a website. We’ve recently been looking at this area to check whether our new cookie opt-out mechanisms work as designed – that is, that when our users don’t want to be tracked by analytics, they are not. I had an idea that the network tab in our browsers could achieve this, and this excellent post from Amanda Schroeder (LunaMetrics) gave me step-by-step instructions on how to do this.

Validating Google Analytics Hits with the Network Tab – LunaMetrics (external site)

I’d previously thought about the network tab following a presentation on developer tools given to the University’s Front-End Development Community last year. Katie Fenn joined us to detail how we can use these to validate and bug fix sites and applications – a topic she expanded on at WordCamp London in 2016.

Katie Fenn: Debugging your code with Chrome Dev tools – YouTube (external site)

Killing tracking cookies – allowing remarketing to comply with GDPR – Billy Wardrop

Billy rounded off our May session by showing how the University’s cookie consent banner works in relation to targeted advertising. By setting advertising cookies, the University can advertise to potential students of our courses, along with providing reminders of upcoming open days. However, with GDPR rules in mind, we wanted to allow our users to opt out of their use. Billy demonstrated a code solution to disallow these cookies when that choice was detected.

He and I then teamed up to demonstrate these working on the live site, using the Ghostery browser add-on to demonstrate that we these functions are, in fact, working. Cue a huge sigh of relief all round.

Ghostery browser add-on for tracking and cookies detection (External site)

Leave a reply

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>


Report this page

To report inappropriate content on this page, please use the form below. Upon receiving your report, we will be in touch as per the Take Down Policy of the service.

Please note that personal data collected through this form is used and stored for the purposes of processing this report and communication with you.

If you are unable to report a concern about content via this form please contact the Service Owner.

Please enter an email address you wish to be contacted on. Please describe the unacceptable content in sufficient detail to allow us to locate it, and why you consider it to be unacceptable.
By submitting this report, you accept that it is accurate and that fraudulent or nuisance complaints may result in action by the University.