The web analytics tool Crazy Egg is a great way to track where people are clicking on your website. In this post, I’ll take a look at trends we’ve noticed since we started running Crazy Egg click-tracking studies on the University homepage, and go through the findings from our latest study.
Last week, I presented back some user research findings to the Service Management team in Information Services. The research has been looking at how people get hold of the facts and figures they need to understand what’s happening within the University.
The University Website Programme have been working with University HR Services (UHRS) to improve their website and their digital communications more broadly. As part of this project, we helped the Learning and Development team make their section of the HR website easier to use and more manageable for site publishers.