At a recent Website Support Clinic, I worked with a web publisher on a site that repeated the site title in navigation text and URLs. To help readers scanning information on your site, avoid repetition and place trigger words at the left.

A colleague recently asked me for some quick tips on creating effective instructional videos for a new piece of software they are creating. I’ve gathered my thoughts together, and hope they will be of wider use.

This month’s WPC session focused on remote user testing in EdWeb, our search procurement project and using the Handlebars JS Framework. Web Publishers’ Community January 2017 presentation slides

I recently re-ran a usability study for the IS (Information Services) Helpline which I had first conducted back in June. The results, though far from perfect, are encouraging enough to reaffirm our conviction in the value of repeat usability testing.

It’s simple to use trackable links, together with web analytics, to gauge the success of our campaigns – through print, email, social media or elsewhere.

Pair writing is a speedy way to craft content — it teams up content and subject experts to write together in a 1-2 hour session. We’ve started using this process with colleagues to improve and create University web pages.