We’ve distilled our understanding of prospective students into user journey maps so that we can share our insights with the University community. Over the past 3 years, we’ve conducted a great deal of research into the prospective student experience through the work to transform the degree finder and explore the future of open days.

The user journey for students applying for a project-based PhD is distinct from those looking for a self-directed PhD, so we’ve mapped each separately with an accompanying commentary on what we learned from our user research.