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Audience Is a Co-Designer

Public exhibition changes everything. In studio, we control lighting, sound, behavior. In public: people interrupt children run through sensors phones flash someone will ask “what does this do?” Looking at installations like Rain Room by Random International, the audience completes the work. Without participants, it is just plumbing. Testing with Humans We ran informal user testing with classmates. Unexpected findings: They didn’t read instructions. They preferred playful ambiguity. They touched what we told them not to. This forced us to design for behaviour, not ideal use. Insight Audience is not passive. They are unpredictable co-authors.

I insert a link named Rain room. The system does not simply react to the audience — it requires them to exist. The audience doesn’t just experience the work — they perform it. Interactive installations shift authorship from designer to system + audience.

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