The podcast episode this week will cover the debate as to who has the greater power to have a positive impact on climate change: consumers or marketers? Hearing arguments raised by two experts in the field, concerning points such as rising consumer pressure, Ecopreneurship, and marketing sustainability. This not-to-miss podcast takes a contemporary and relevant take on the discourse, featuring current examples from the real world of business to bring the debate to life.
The Power Play_Transcript & References
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