Recently, while reading the relevant literature, I happened to discover the unique appeal of qualitative research. This method captures the details of life and tells real human stories through interviews and observations, rather than just tedious data or models. This… Continue Reading →

On 12 November 2024, after three years of silence, Li Ziqi made a spectacular return. The creator of the global traditional culture boom announced her return to “top stream” with the release of two new videos, once again drawing people’s… Continue Reading →

Today, as I walked past the meadows, I smelled a familiar scent of flowers that seemed to tell me winter was coming. Suddenly, many happy moments from my childhood came to mind. I am a nostalgic person and may not… Continue Reading →

The creative industries need to pay attention to how their products and services are received in different cultures in an increasingly global and diverse world. The failure of a music café in Indonesia is a stark example of the risk… Continue Reading →

I live in an ensuite with 8 Chinese people and one Portuguese girl named Laya, which has brought cultural differences. As Chinese, we enjoy talking to Laya and exploring the differences in perspectives between countries. Today, we talked about an… Continue Reading →

Recently, I’ve been really into watching psychology materials, especially about game theory applications in different industries. So, I decided to study whether game theory is applied in the upstream, midstream, and downstream sectors of a specific industry over the next… Continue Reading →

Today, I had a sudden realization, and I want to share this moment! This shift in my thinking happened during my class, Culture, Heritage and Learning Future. First, let me give some context: my undergraduate thesis focused on the development… Continue Reading →

# MY STORY The day before yesterday, I went shopping on Princes Street and was surprised to find that if stores use a little “trickery” within acceptable limits, it can actually help boost sales. While I was shopping, the environment… Continue Reading →

#1 Starting My Journey# With large suitcases in tow, I arrived at the “castle,” a place of study 19 hours away from home by flight. Over the past month, I’ve gradually become more confident in speaking up. Luckily, I met a lot… Continue Reading →