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Tag: marketing

On trial: J. Walter Thompson: Advertising America

Are you interested in the social, cultural, and historical impact of advertising and marketing? If so, the Library currently has trial access to J. Walter Thompson: Advertising America from Adam Matthew Digital which may be just what you are looking for as it documents one of the world’s oldest, largest and most innovative advertising agencies.

You can access this online resource via the E-resources trials page.
Access is available both on and off-campus.

Trial access ends 14th May 2018. Continue reading “On trial: J. Walter Thompson: Advertising America”

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