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SEM1 W9 Problem identification and framing

I learned a 3-stage model from the KIPP lecture 2 pre-recorded by Simon Smith.

The first step is to define the problem by reviewing the literature and researching the industry context. After that, the aims/ questions/ objectives/hypothesis can be confirmed. Aims is what you want to achieve and objective is how you achieve. It helps us narrow down the problem—which industry and which country. (Global designers/Fashion Customers in China)

Second, we need to confirm the method we use and the data source. Then, collect and analyse data and get the result. (Interview?questionnaire?why)

Finally, we need to discuss and conclude if it is a valuable contribution.

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